Major cultural change for SGD

Towards a reorganization in APU

Published

Major cultural change for SGD


SGD is the worldwide leader in the production and decoration of glass bottles for the pharmaceutical and perfume-cosmetics industries.

Euro-Symbiose and SGD work together since several years, as part of the organisational development of the production facilities and skills associated. We intervened to conduct this change by supporting the future key players of the new APU (Autonomous Unit of Production). This support consisted in designing, developing and conducting collective and individual Action-Training courses to help the new managers of these APU (MAPU), their leaders, referees and team members.


Testimony of Christophe Dhaene

Manager of the APU Project on both SGD completion sites in France.


Tell us about your exchanges with Euro-Symbiose:

« During the design process, I mainly worked with Françoise [Jasnault, Chief Executive Director] to develop a tailor-made approach, enhanced and fitted according to the experience feedback collected in the APU pilots of each site. I have appreciated the relevance of Françoise’s comments and her pragmatic approach, always focused on our needs and expectations. This project was ambitious because we started from an “archaic” organisation with more than 400 employees involved on both sites.

Now, performance improvement is made every day in the APU – by the MAPU and leaders –, there is a real awareness from team members. »

What was the added value of this project?

« Besides being more independent and best organized, there is now a real sense of belonging. Everybody is now concerned by the performance of today, in order to know if it is better than yesterday. This is a real success and a big change in the daily production management. »

What did you take away from it?

« I think it is a major cultural change for SGD. Since we moved in APU, our results have drastically improved. Today, all our customers congratulate us for this change. This organization is becoming a standard for SGD, and we are developing it on all our sites worldwide. We want that Euro-Symbiose continues to support us, especially for the development in Europe, USA and Brazil. »


Françoise Jasnault, Euro-Symbiose CEO: « We “lived” the project during several months, with the constant objective of being close to our interlocutors. In order to find the best solutions, we also had to be very attentive to the requests of the different audiences. The customer focus, regular assessment, ongoing questioning and creativity have been the key factors of this success, enabling the continuous improvement of the processes developed. »